CANNONBALL, PERHAPS THERE IS NO BETTER WAY TO USE ONE OF THE MOST FITTING NICKNAMES IN THE CIRCUIT, TO DESCRIBE THE GREATNESS OF THIS BRITISH CYCLIST, WHO FOR ALMOST TWO DECADES HAS BEEN THE TRUE BENCHMARK FOR ALL SPRINTERS WORLDWIDE. THE SPORTING JOURNEY OF THE ISLE OF MAN MISSILE IS INDEED AN EXTRAORDINARILY RICH AND ARTICULATE PARABLE, BEGINNING IN THE MUD OF BMX AND MOUNTAIN BIKES AND REACHING THE HIGHEST PEAKS OF CYCLING HISTORY: TURNING PROFESSIONAL IN 2006, HE IS NOW KNOWN AS ONE OF THE MOST SUCCESSFUL AND ICONIC RIDERS IN CONTEMPORARY SPORT.

WITH UNPARALLELED POWER AND ICE-COLD BLOOD, MAKING HIM UNSTOPPABLE IN SPRINTS AND TRACK EVENTS, HE HAS COLLECTED TITLES AND HONORS EVERYWHERE, LEAVING HIS MARK ON ALL MAJOR INTERNATIONAL COMPETITIONS. MULTIPLE WORLD CHAMPION, BOTH ON THE TRACK AND ON THE ROAD, OLYMPIC MEDALIST IN RIO 2016, WINNER OF THE MILANO-SANREMO: THE VERSATILITY OF THE BRITISH CHAMPION, HOWEVER, FINDS ITS HIGHEST EXPRESSION IN STAGE WINS AT GRAND TOURS, SUCH AS THE GIRO D'ITALIA, WHERE HE CLAIMS 17, AND THE TOUR DE FRANCE, WHERE HE IS EVEN THE ALL-TIME LEADER, TIED WITH EDDY MERCKX, WITH A WHOPPING 34 TRIUMPHS. THE BUSINESS CARD OF AN ABSOLUTE CLASS ACT, SYMBOLIZING AN ENTIRE GENERATION.